Facebook Ads Basics

About This Course

Have you ever wondered the secret to creating a successful Facebook ad campaign? Don’t know where to get started? This course will walk you through everything you need to know from what photos and videos to use, how to identify and retarget your audience, interpreting your ad results, and more!

In this course, Natalie will walk you through, step-by-step, how to create your own Facebook ad campaign.

The course will cover these 10 important topics:

Why Run a Facebook Ad Campaign?
Setting Up Your Facebook Business Manager
Facebook Pixel
Photos and Video Assets for Facebook Ads
Creating Your Ad Campaign
Choosing Your Ad Objective
Creating a Custom Audience Using Retargeting Strategies
Identifying Your Ad Budget
Creating Your Ads
Interpreting Your Ad Results

Course Documents Include:

Facebook Ads Checklist
Facebook Ad Notes Template
Access to all my video slides

Take the guesswork out of creating Facebook ads and start running successful ad campaigns today!

Course Curriculum

1

Course Guide, Checklist, and Templates
- Facebook Ads Checklist, Template, and Guidebook
2

Setting Up Facebook Ad Campaigns
- Learn the step-by-step actions you need to take to set up and run a successful Facebook ad campaign.

About the Instructor

Instructor

Natalie Kay Crockett

Natalie has been an author for the popular teaching blog What the Teacher Wants since 2010, has owned her TeachersPayTeachers store, Natalie Kay, since 2011, and has been running her own social media business helping other TPT sellers since 2015. She was an elementary teacher for ten years before deciding to stay home to focus more on her family and her businesses. In 2018, Natalie took a job working for a social media marketing firm where she was an account manager helping businesses grow their social media. During this time she was trained by some of the best people in the business and focused on learning how to run successful Facebook ad campaigns. Natalie has been a TPT presenter two times presenting in 2017 on product photography again in 2019 on social media marketing where she shared some of the tips and tricks she learned while working at the social media firm. Recently Natalie started her own company and is running successful Facebook ad campaigns for teacherpreneuers and other small business owners. Natalie lives in Utah and loves traveling, photography, spending time with her 3 (almost 4) small kids. You can connect with Natalie on IG at @whattheteacherwants or on her personal account @mommycrockett.