Become an Email Marketing Pro


The Complete Guide to Email Marketing for TPT Sellers is for you if…

  • You’re just starting out or are in the early stages of your TPT store. It’s okay if you haven’t even started to think about email marketing yet. You’ll be set up to nurture your potential customers right from the start. 
  • You want to start driving traffic to your store daily. You have a TPT store and have already started gathering emails, but you aren’t sure what to do next or how to best spend your time marketing.
  • You already have an existing TPT store that’s generating consistently high sales. This will help you scale your business on autopilot, while positioning YOU as the expert in your content area so you’ll have raving fans.


Questions and Answers


Q: What is the cost of the Email Marketing Guide for TPT Sellers?
A: This course is valued at over $800, but you can get it for just $197! 
Hiring a freelance writer for your email sequence and graphic design will easily cost you over $4000! Don't make that mistake. You CAN do this!

Q: How long will I have access to the course?
A: You can start, stop and resume whenever you want. Work at your own pace. There is a lot of great information in here, it’s VALUE-PACKED and full of actionable steps. It’s easy to feel overwhelmed after reading through all of the content in one sitting. Instead, take incremental steps. Focus on a few actionable steps at a time and then come back for more. Many buyers come back over and over again when they want to see a boost in traffic. There are supplemental resources that come with your purchase so you can really dive into the strategies you learn and incorporate them into your own TPT store marketing. There's no fluffy videos to sit through, just read and implement when you're ready!

Q: I don’t have a website or blog; will this course still be beneficial?
A: Absolutely! This guide was made for people who don’t have their own website in mind. Of course, having one can increase your growth but is not required. You can build landing pages with your email service provider. Whether you have a website or not does not take away from the value of the course.

Q: I already have a well-established TPT store. Is this course really for me?
A: This email marketing course is helpful to sellers at all stages of their journey. Whether you have 0 email subscribers or 10,000 email subscribers you will find actionable steps to build, grow or perfect your email sequences. Even the top-selling TPT sellers have some gaping holes in their email strategies. This course will help you build your future and GET RESULTS no matter how many people you have on your list.

Q: What kind of email growth can I expect?
A: It really depends on how much effort you put in. Are you using the actionable steps found throughout the guide? Teacher authors who have taken this course and implemented the strategies have achieved consistent email growth from month to month. Remember, there is no magic pill and progress won’t happen overnight.

Q: I'm concerned about the cost, is it worth it?
A: Lisa has spent countless hours and thousands of dollars taking email marketing courses. She has developed a tried and tested method for email growth. People who have implemented her strategies have made their money back in just a few weeks. She has even had some participants make their money back with their very first email campaign! You'll get her EXACT email strategy and guided templates to build your own. Don’t forget, the course is a business expense deduction. Invest in your future!

Q: Will I learn Social Media marketing?
A: The focus of the course is on email marketing. We do, however, provide instructions for how to optimize your Facebook and Pinterest pages to get more names on your email list.

Q: I haven’t even set up an email list yet, will this guide work for me?
A: For sure! Plenty of Email Marketing students are getting started, just like you. Even if you’re a total newbie, this guide will help you grow your list with a head start.


Course Curriculum

  • 1

    Welcome to the course!

    • Welcome to Think Marketing!

  • 2

    How to use this course

    • Table of Contents and Course Pace

  • 3

    Introduction

    • Introduction

    • The Magic of an Email List (and Why You Need One NOW)

  • 4

    Getting Started

    • Email Service Provider

    • Email Service Providers Comparison Checklist

    • The Secret to NOT Getting Labeled as SPAM

    • Lead Magnets That Convert

    • Create a Magnetic Landing Page

    • Landing Page Checklist

    • Landing Page Template

    • Grow a Better List With a Double-Opt-In

    • Double Opt-In Confirmation Example

    • The Art of the Thank You Page

    • Thank You Page Example

  • 5

    Email Basics

    • Everything You Need to Know About Email Campaigns

    • Your Story

    • Storytelling Outline

    • Engaging Your Subscribers From The Start With Compelling Email Sequences

    • Mapping Your Campaign

    • Funnel Blueprint

    • Turn Readers Into Customers With A High-Converting Final Email

    • How To Write an Email That Dazzles Your Readers

    • Design Emails That Captivate

    • The Anatomy of an Email - Subject Lines

    • Subject Line Ideas

    • Funnel Template

    • Sneak Peek with Preview Text

    • The Most Important Part of an Email

    • Email Checklist

    • CTA's That Convert Browsers Into Buyers

    • Common Copy Phrases

    • The Power of Links

    • Consistency is Key

    • Newsletter Brainstorm

    • Newsletter Ideas

    • Monthly Newsletter Planner

  • 6

    Beyond the Email

    • Triple Your Visibility with Social Media

    • How to Optimize your TPT Store

    • How to Optimize your Facebook Page

    • How to Optimize your Pinterest Profile

    • Managing Your Email List

    • What NOT to do on TPT

    • Get More Eyes on Your Emails with Segmentation

    • Measure What's Working (and What's Not) with Analytics

    • Welcome Sequence Data Tracker

  • 7

    My Exact Campaign and Guided Templates

    • My EXACT Email Sequence

    • Guided Email Templates

    • Fill in the Blank Welcome Sequence

  • 8

    How To MailChimp Guides

    • How to add an audience to MailChimp

    • How to create a Landing Page in MailChimp

    • How to upload a freebie with MailChimp

    • How to start your first campaign with MailChimp

  • 9

    How To ConvertKit Guide

    • About the ConvertKit Guide

    • Using ConvertKit

  • 10

    Conclusion

    • Wrapping Up

    • Sellers Toolkit

    • Brand Ambassador Opportunity

    • Downloads

  • 11

    Next steps

    • More Courses For You!

    • Before you go...

About the instructor

Course Instructor

Lisa Fink

Lisa uploaded her first resource to TPT in January of 2017. While on the outside she may appear to be a newer seller, she hit "overnight success" when some of her products went viral. She was able to leave the classroom to pursue TPT full time within just two years. She quickly reached the first two milestones in under 16 months and will reach the third milestone before her 4th TPT anniversary.Lisa was in the classroom for 15 years, with many awards and perfect observation scores. Now her lesson plans help others receive raving observation scores from their administrators. She is passionate about creating hands-on, engaging resources that even the most reluctant learners take pride in. Lisa is the proud owner of Think Tank on TPT, but she didn't stop there. Her motivation and expertise also allowed her to start Think Marketing LLC, where she creates courses that focus on helping others through email marketing and website optimization.

What others have been saying about this course:

Are you ready to reach your sales potential with the power of email marketing? Let's get started today!

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